From the discussion Experiences using facebook to engage and recruit international students.
Mon, 01 Dec 2008 22:33:24 -0000
Same here. It seems facebook is much more efficient when one is trying to reach students. They are on fb all the time anyway. I’m a student myself, so this is valid for me as well. There is something about facebook that makes students feel safe. Even important issues (like an expiring I-20 or a hold on one’s account) seem to weigh less on a student’s shoulders if the message comes on facebook and so it is more likely that they get back to you in time or at all… For student organizations, there is not even a sense in plain email lists anymore. Put it on facebook and your member numbers, attendance, etc. will go up in the sky!